I’m fascinated by the evolution of Banana Republic. It’s like the girl who definitely didn’t peak in high school and now is looking at the rest of us down from her golden tower of cashmere.

To debrief you: Banana started as this little retailer with the vibe of a safari traveler in all white with luggage trunks and scarves. Then, it became Ann Taylor’s cheaper sister who works as a temp at Ann’s office. And now? Lord. Not only are we in another ball field, that ball field is in Aspen, and you can only get there via private jet.

OK, I promise to speak in fewer metaphors going forward.

I went in with this question: Is the recent price increase (and it’s a big one) worth it? I’m talking $500 skirts, $600 jackets and $300 pillows (??). I’ve always known Banana Republic as that store in the Gap family that’s basically giving away cheap sweaters for 40% off, plus a Friends and Family Code, plus an extra 15% off, just for being you.

I was fully prepared to come back and be like, “Guys, this is a big money-stealing joke.” Spoiler: It’s not. It’s really good, and I hate it. But I love it.

Is Banana Republic’s New Style Worth The Price? A Try-On & Review

My last in-store try-on sesh was with Everlane, and they were all, “Go to the back and find a room and good luck.” This store? I was a CELEBRITY, and it’s all I ever wanted in all of my dreams. They assigned me a personal atelier named Eric, who is beyond all of the things. This post is essentially a love letter to Eric.

I put together most of these outfits, but Eric has his touch here and there as you’ll see. You can also make an appointment with Eric, but he wanted me to make it clear that you only call him if you’re ready to SPEND money. LOL. Bless him.

A Little About Me: 5’2’’ | 115 lbs. | Long torso, shorter legs | Sparkling personality | Top size: 2/XS, usually | Bottom size: 4/27/S

The New Banana Republic: Best Of The Best

Let’s jump in. Starting with the, “Yes, Please, I Will Take It All” category. These are the pieces that I LOVED.

There are a few takeaways from this sesh:

1. Banana is no longer for the common man — it’s now an investment. But believe it or not, it’s a good one. I’m talking, like, right up there with a Vince sweater or a STAUD dress or MOTHER jeans.
2. If you are so inclined, use the atelier service (not all stores have this just yet). And if you’re near KOP, obviously call Eric.
3. Focus in on outerwear. I think it’s the best bang for your buck.
4. Put a sock with a sandal, and let me know if the world implodes.
5. And last (the one B is waiting for): What did I buy?

Nothing.

I didn’t buy a single thing. This isn’t because I didn’t WANT to. I wanted like 100 things. But this is the sort of price point that is probably pricing me out unless I become a friend or family member to someone (cough, cough, Eric…).

Also, as you know, I’m trying to be conscious about purchases and shopping new only when necessary or something extremely special.